You have the option of using the very powerful method of backlinking: you are going to research sites in your niche and find the best ones to build your links on.

Link building has to be done a certain way and most people are doing it wrong. You can be part of the group that gets positive results from their link building if you pay attention. The answer lies in the methods they use to build links. Using list building techniques that the search engines don’t condone is not the fastest way to get on the first page but it is the fastest way to get your site snatched out of the listings and having to start from scratch.

Your goal is to appear as natural as possible so this means developing a strategy that allows you to add backlinks at a slow and steady pace. Fast paced link building is a surefire way to lose in the end. Following are a list of some of the most common mistakes that some people often receive as advice.

An easy way to throw away your time is to find a relevant site and then use anchor text that has nothing to do with your keywords. When reviewing content on the other sites, I come across so many backlinks that use phrases such as, “Click Here” and “Buy Now” – I doubt that those are the keywords your site is based on. When you’re trying your hand at SEO, you always have to remember the importance of having your main keywords in the anchor text. This one technique can make each backlink more powerful.  This is why SENuke is such an excellent link building tool as it submits links in a non-spammy manner.

Avoid the search engines giving your site a bad name by not linking to any sites that have tarnished reputations.

When Google sees these links on your site they automatically assume that you are endorsing them and whatever they are doing that gave them a bad reputation. This should be reason enough to inspect any links that appear on your site.

Remember, that once your pages become authority pages in Google’s eyes, they will be worth money to other marketers if they can get one of their backlinks on your; however, if anyone wants to put a link on your page that leads to a unethical resource just turn down the offer.  If you have a Hostgator review site, don’t tarnish it with bad links!

You never want to do link building in a hurry because it requires you to be able to pay attention to detail and you can’t do that if you are rushing.

Also, image links work but they are not as powerful as text links with anchor text. Image links work good for bringing in traffic but for SEO they don’t work as well as text links with keyword anchor text. Don’t take the “easy” way out and spam or use unethical tactics because most of them don’t stand a chance against the search engines of today. If you work at being particular with your links, the better it is.