Archive for the 'solutions sales' Category
Red Prairie E2e Solutions – Industrial Video
Duration : 0:7:5
Callbox Call Center
Narrow the problem, determine what is holding back sales. Awareness studies will tell you if the advertising is getting noticed. If your advertising objective is to increase sales, then perhaps the execution is too brand oriented. Offer discounts and convert the advertising to price-and-item to increase sales in the short run.
Look at your distribution. Do you have adequate market penetration to support the advertising? (If you are not in the stores, no advertising can create sales.).
Look at your price relative to competition. Is it too high?
Is your sale problem due to too few people trying the product, or are you not getting repeat purchases? Advertising can help with trial, it can’t help make people buy again if they don’t like it.
The sales problem might not be related to advertising at all. Re-consider all of the four Ps: Product, Price, Place, Promotion. If you determine that it is the advertising, then determine whether its the message or the media. Do the ads give the consumer enough reason to act, or is the problem with the media selection: wrong target, wrong timing, Reach vs Frequency, wrong geography etc.
A big advertising budget cannot increase sales when there are problems elsewhere. Do research to find out what the problem is, then fix it.
Narrow the problem, determine what is holding back sales. Awareness studies will tell you if the advertising is getting noticed. If your advertising objective is to increase sales, then perhaps the execution is too brand oriented. Offer discounts and convert the advertising to price-and-item to increase sales in the short run.
Look at your distribution. Do you have adequate market penetration to support the advertising? (If you are not in the stores, no advertising can create sales.).
Look at your price relative to competition. Is it too high?
Is your sale problem due to too few people trying the product, or are you not getting repeat purchases? Advertising can help with trial, it can’t help make people buy again if they don’t like it.
The sales problem might not be related to advertising at all. Re-consider all of the four Ps: Product, Price, Place, Promotion. If you determine that it is the advertising, then determine whether its the message or the media. Do the ads give the consumer enough reason to act, or is the problem with the media selection: wrong target, wrong timing, Reach vs Frequency, wrong geography etc.
A big advertising budget cannot increase sales when there are problems elsewhere. Do research to find out what the problem is, then fix it.
You asked this previously, or somebody did. You first have to determine what is keeping sales down. There are many reasons other than advertising. Advertising cannot help a product that is bad, overpriced or not available. Check those possibilities first.
assuming u sell at c-level b2b consultative complex sales process e.g. IT solution sales, what personality does it take to suceed ?
or is it still the same universal personality like the one u need for selling insurance or used cars ?
r u a successful sales person yourself?
I think the main key is to not push people into buying something. Thats the technique of most salesmen, but real turn off. You end up running off customers. Use your job to educate and let the customer make their own decsion. This way, the customer feels they can trust you and they have time to really consider if that is what they really want. By doing so, you end up with a satisfied customer and plenty of referrals.
assuming u sell at c-level b2b consultative complex sales process e.g. IT solution sales, what personality does it take to suceed ?
or is it still the same universal personality like the one u need for selling insurance or used cars ?
r u a successful sales person yourself?
I think the main key is to not push people into buying something. Thats the technique of most salesmen, but real turn off. You end up running off customers. Use your job to educate and let the customer make their own decsion. This way, the customer feels they can trust you and they have time to really consider if that is what they really want. By doing so, you end up with a satisfied customer and plenty of referrals.
http://www.aboutgrantcardone.com
Grant Cardone is an author, real estate investor and international speaker on finance, sales and business expansion. He owns and operates three business and has just written his first book, Sell or Be Sold. He has been on the Today Show, CNBC and Hollywood Access. see also www.grantcardone.com
Duration : 0:3:12
i noticed a standard package is 40k basic / 80k OTE, but i heard the sales targets are typically not achievable in UK and as a result most sales people are under targets and have to lie about their overachievements when looking for a new role or what ?
Depending on your experience anything from 25k upwards.
Prospecting – Appointment Making – Cold Calling – Renbor Sales Solutions Inc. – Workshops – Overview
Learn about Renbor Sales Solutions Inc., their programs, how to sell better, prospect and propel your sales execution and success. A leading sales training and improvement organization; specializing in helping top companies in Canada and the USA improve client and business acquisition activities and result.
Duration : 0:3:8